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80 Best Prime Day Deals We’re Shopping This October (2026)
Amazon’s fall Prime Day sale—also known as Big Deals Days—is live. The sale starts today, Oct 6, and runs through midnight tomorrow. As with all Prime Day sales, you'll need to be an Amazon Prime member to take advantage of the discounts.
It may only be October, but it's never too early to jump on that holiday gift shopping. We've combed through all the deals and found the best ones, based on our years of testing and reviewing. WIRED's picks for the best Prime Day deals only include products someone from our team has personally tested and reviewed. We track prices using several tools to avoid falling for fake discounts. There are no shoddy knockoffs or overpriced products among our recommendations, just good deals on great gear.
Contributors: Louryn Strampe, Simon Hill, Nena Farrell, Kat Merck, Molly Higgins, Boutayna Chokrane, Luke Larsen, Harry Rabinowitz, Les Shu
As someone who’s tested dozens of laptops this year already, I still find myself recommending the MacBook Air M5 more than any other. It’s the most well-rounded laptop you can buy, sporting great performance, long battery life, and a razor-thin chassis. The price has gone up considerably over the past year, but that’s true of many of the best laptops. And now, it's at its lowest price since June, making it an absolute must-buy. —Luke Larsen
Despite all of Apple’s attempts to expand the iPad line, the most compelling reason to buy an iPad continues to be its original use case: casually leaning back on the couch with a book, game, or movie. It’s the device you bring with you on vacation to keep yourself from working. It’s the tablet every family with kids has. And even better: The 11-inch iPad on Amazon is one of the only iPad deals that survived Apple’s price hikes earlier this year. —Luke Larsen
It might be the most controversial laptop of the year, but its appeal is undeniable. From the outside, it’s as premium as any other MacBook. And if you’re someone with relatively basic computing needs, you might not notice the 8 GB of memory and iPhone chip inside and just enjoy the lower price. Just don’t think too much about how the MacBook Air with twice the storage and RAM was frequently selling for only $50 more throughout last year. This $10 discount is nothing new; it’s the cheapest way to buy a MacBook Neo (outside of Apple’s education discount). —Luke Larsen
The Mac Mini has been sold out for the majority of this year due to the rapid escalation of interest in using them as local, agentic AI machines. The brand-new M6 model is faster (and more expensive) than ever. But the fact that you can buy them at all right now feels significant, and Amazon has the best deal on the latest model you’ll find. —Luke Larsen
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While almost all of Amazon's Kindles are on sale, the Colorsoft is one of the best. While it was also hit with a price hike at the end of August, with the base model rising to $290 from $250, you can get it for $100 off during Amazon's sale. It has everything we like about the Paperwhite, but with a color screen (and now with Dark Mode, which it originally lacked!). For only $20 more during Amazon Big Deal Days, I'd get the Colorsoft over the Paperwhite. —Nena Farrell
If you're looking to get the biggest discount on a new Kindle, the best sale is on the Kindle Scribe Colorsoft. It's got an 11-inch color screen and comes with a stylus to let it double as a digital notebook. It's the most expensive Kindle, but it also has the best discount during Amazon's sale event. —Nena Farrell