// THE VERGE — GAMING
The gaming site sponsored by Walmart lays off its editorial staff
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Restart’s former editor-in-chief says the ‘entire editorial team’ has been cut.
Restart’s former editor-in-chief says the ‘entire editorial team’ has been cut.
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Restart, a games media website launched in late 2024 that was sponsored by Walmart, has laid off its “entire editorial team,” according to a Friday post from Brandy Berthelson, the site’s former editor-in-chief. Other staffers have also posted about being laid off.
Restart is operated by Moonrock, a content marketing agency, though its editorial mission page says it’s “powered” by Walmart. That page outlines how Walmart is (or was) involved:
When we mention a game, we’ll provide purchase links that will take you to Walmart using a partner tracking code. This link provides us with 0% of the sale if you decide to buy the product, but it does help Walmart see exactly how customers arrived at the product.According to that page, Restart operated as an “independent site” and said that Walmart “doesn’t influence our editorial direction.”