// THE VERGE — GAMING
Netflix is pivoting away from prestige
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A series of high-profile director exits makes it seem like the streamer is rethinking its strategy for success.
A series of high-profile director exits makes it seem like the streamer is rethinking its strategy for success.
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Many of Netflix’s biggest critically acclaimed hits have been the products of its multiyear production deals with noted directors like David Fincher and Shawn Levy. In the past few weeks, though, the streamer has brought some of those partnerships to an end in a way that feels indicative of a larger strategic shift. With rival studios Paramount and Warner Bros. Discovery on the verge of a megamerger that will reshape the entertainment landscape, Netflix is clearly thinking about how it can continue to hold its own in the ongoing streaming wars. But as the company charts its path forward, its plan to court subscribers might not put so much emphasis on big-name moviemakers.
On Thursday, Netflix shared that its production deal with David Fincher is coming to an end after six years. First announced in 2020, the partnership — which was originally scheduled to last for four years — gave Netflix the exclusive streaming rights to Fincher’s then-upcoming projects like his Herman J. Mankiewicz biographical drama, Mank. With Fincher having previously executive produced original series for Netflix like House of Cards and Mindhunter, the deal seemed to be a sign of Netflix having faith in his ability to keep audiences riveted.