// THE VERGE — MOBILE & WEB
In a big year for horror, Widow’s Bay still stands apart
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The Apple TV series just wrapped up its hilariously dark first season.
The Apple TV series just wrapped up its hilariously dark first season.
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Horror is having a moment. In 2026, the genre is especially well-represented: new blood is dominating the box office through films like Backrooms and Obsession, established names like Sam Raimi and Damian McCarthy are at the top of their game, and long-running franchises like 28 Years Later and Resident Evil continue to stay relevant. But the most impressive piece of horror this year might just be found in the world of TV comedy: Widow’s Bay, a series that manages the delicate balance of mixing scares with laughs, while also doubling as a loving tribute to the genre. It’s the kind of combination that often doesn’t work, which is part of what makes the show so remarkable.
Widow’s Bay just wrapped up its first season — a second has already been confirmed — and it tells a story that at first sounds incredibly derivative. It takes place on an isolated island in New England, which has a sordid history due to what the locals believe is a curse. In the first episode, a terrifying fog rolls into town, suggesting that a powerful evil is waking up again. Cue the Stephen King comparisons.
But it’s not long before Widow’s Bay’s distinct brand of horror / comedy makes itself clear. The show is largely centered on the island’s hapless mayor, Tom (Matthew Rhys), who has a misguided desire to turn Widow’s Bay into a tourist destination that can rival Martha’s Vineyard and Cape Cod. This, of course, runs counter to the whole curse thing. And the incoming fog is just the first sign that things are not going to go well for him and his plan, though Tom ignores the signs at every opportunity.