// ZDNET — SPAZIO & SCIENZA
The Hisense U8QG is one of the smartest TV buys I can recommend
ZDNET's recommendations are based on many hours of testing, research, and comparison shopping. We gather data from the best available sources, including vendor and retailer listings as well as other relevant and independent reviews sites. And we pore over customer reviews to find out what matters to real people who already own and use the products and services we’re assessing.
When you click through from our site to a retailer and buy a product or service, we may earn affiliate commissions. This helps support our work, but does not affect what we cover or how, and it does not affect the price you pay. Neither ZDNET nor the author are compensated for these independent reviews. Indeed, we follow strict guidelines that ensure our editorial content is never influenced by advertisers.
ZDNET's editorial team writes on behalf of you, our reader. Our goal is to deliver the most accurate information and the most knowledgeable advice possible in order to help you make smarter buying decisions on tech gear and a wide array of products and services. Our editors thoroughly review and fact-check every article to ensure that our content meets the highest standards. If we have made an error or published misleading information, we will correct or clarify the article. If you see inaccuracies in our content, please report the mistake via this form.
Follow ZDNET: Add us as a preferred source on Google.
If you're up to speed on modern TV tech, then you might know the difference between OLED and QLED, and perhaps how Mini-LED fits into the ecosystem of television research and development. You might've even heard of QD-OLED and Micro-LED as envelope-pushing technologies that will forever change our viewing experience.
Also: We tested 7 TVs for color accuracy and we found two winners
According to Hisense, ULED (or Ultra LED) is the company's proprietary "ultimate viewing experience… that combines 20 different patents to create the most vivid and true-to-life viewing experience." It deploys these technologies across four key areas: Ultra Local Dimming, Ultra Wide Color Gamut, Ultra 4K Resolution, and Ultra Smooth Motion Rate.
TV marketing nomenclature can get further convoluted because, while you won't find Hisense's competitors using the term "ULED" to describe their new models, the 2025 Hisense sub-flagship U8QG also categorizes itself as a Mini-LED and QLED (Quantum Dot) television. So many labels.
Yet most consumers only want to know a couple of things: How do all these labels translate into performance and value? And how does this model stack up to others? I tested the 65-inch Hisense U8QG in our Louisville lab to find out.
The Hisense U8QG performs well even in brightly lit rooms.